How to Come Up with a Good Domain Name for Your Online Business ...

Every online business has an identity of its own, and is a brand in itself. The domain name for your business is very powerful because it serves to anchor your brand in peoples? minds. There are countless examples of how things didn?t work out for certain online businesses just because they chose the wrong domain name ? yes, it?s that important. The decision to search for and acquire the best domain name for your business is one you should take seriously.

When you register a domain name that contains a name that is trademarked, you are opening yourself up for legal issues. There are ethical considerations with this sort of practice, but we do know that many people are no so concerned about that. Back in the day people would snatch up trademarked domains and basically extort large sums of money from the owners who wanted the name. What now happens is people who do things like that get sued and lose, and the worst part is having a judgment issued against you.

It is still safe to say that the historical attraction to the dot com domains still exist, however, attitudes have changed with the .net and .org extensions. Yes, those are really the only three that you can use with assurance of no repercussions. If you have registered domain names, then you know there are a ton of them out there, but do not get mesmerized. Even if you intend to sell your domain name in the future, you won?t get a good price if your domain extension is not popular.

You will be helping people a lot by including a hint in your domain about what is going on at your site. What you choose to go with is up to you, but the easier it is to remember and brand, the better off you will be. You can find all kinds of domains that are well known, not surprising, and their domains are perfect for them. Your branding efforts will be much more difficult and take more time if your name does not have those qualities.

You can find something that will work, but just avoid getting discouraged if it takes you a few sessions to find something suitable. You can easily find probably more than one great name if you put enough time into it. There really is no mysteries involved in this relatively easy aspect of internet marketing.

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Source: http://www.articlessdirectory.com/business/how-to-come-up-with-a-good-domain-name-for-your-online-business-2.html

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